KITCHEN AND BATH DESIGN NEWS, the top publication in the kitchen design industry, recognized Main Line Kitchen Design’s Chris Rossetti in their October issue as an industry innovator.
Master designer-salesman leads company to profitability
A top salesperson in every field he worked in the home-improvement and design industry, Chris Rossetti, vice president, Main Line Kitchen Design, Bala Cynwyd, PA, started at Lowes at the millwork desk and quickly became the top millwork salesperson in his region. Based on his success, his store manager suggested he use his abilities to right the ship of the store’s struggling kitchen department.
In addition to his sales skills, Rossetti became an accomplished designer and after a few years moved on to positions in project management and outside sales. Using Excel and CRM tracking systems effectively, he was able to set regional sales records and keep projects on track and profitable.
Roessetti was recruited by Main Line Kitchen Design in 2019. Designing and selling custom kitchens in the 25 hours a week he allots to this pursuit, he averages selling $1 million a year in cabinetry himself. He also created and customized the firm’s payroll system, its monday.com CRM system. He also reviews and places most of the complex custom cabinetry orders for the other designers.
Under Rossetti’s direction, Main Line Kitchen Design’s sales were up 95% in 2021. In coming years, he expects to lead the company into the franchise market.